Women's sports garner more media attention – Axios

Mollie Cahillane, Sports Media Reporter, Sports Business Journal, speaks at TN50: Business of Women's Sports Summit.
"Women's sports are not having a moment," Mollie Cahillane, a reporter at Sports Business Journal said Tuesday at TN50: The Business of Women's Sports Summit. "Everyone else is just now finally paying attention."
Why it matters: Reporters are now trying to use their platforms to tap into that attention and elevate athletes' stories and experiences to grow the game.
The big picture: Media organizations are pouring money into covering women's sports to meet the moment, and reporters are working to make sure their stories get in front of the right audience.
Zoom in: Vinciane Ngomsi, a reporter and digital creator of Boardroom, said that having representation in coverage can also be a valuable way to broaden the interest and excitement around women's sports.
What to watch: Aaron West, an analyst at CBS Sports, said that the biggest example of strides made covering women's sports was how he's spoken more candidly about the game, similar to men's coverage.
Go deeper: She's got game: Women's sports are booming

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